Blog

colour palette

The Secret Behind Creating a Strong Colour Palette for Your Product

Ahh colours. Our early differentiator. The one thing that helps us choose, relate, communicate, act-upon, emote-to, judge, and reward. Colours influence purchase decisions. Most brands associate themselves with multiple colours. At Kodework, our web design team brainstorms colours to determine

empathy in design thinking

Empathy in Design Thinking – Putting Things in Perspective

“In the end, design is all about empathy. It leads to creativity, inspiration and breakthrough solutions to problems” – Leon Segal   Empathy in design thinking. Three pretty heavy words there. We are not writing a blog post on psychoanalysis

design audit

Design Audit and its impact on your business

At Kodework, any design’s true purpose is to improve interaction. We apply this to an e-commerce website purchase, the download button on a file-sharing app or even a transaction on banking portals.  We love these otherwise meaningless looking interactions, which

Blog

colour palette

The Secret Behind Creating a Strong Colour Palette for Your Product

Ahh colours. Our early differentiator. The one thing that helps us choose, relate, communicate, act-upon, emote-to, judge, and reward. Colours influence purchase decisions. Most brands associate themselves with multiple colours. At Kodework, our web design team brainstorms colours to determine

empathy in design thinking

Empathy in Design Thinking – Putting Things in Perspective

“In the end, design is all about empathy. It leads to creativity, inspiration and breakthrough solutions to problems” – Leon Segal   Empathy in design thinking. Three pretty heavy words there. We are not writing a blog post on psychoanalysis

design audit

Design Audit and its impact on your business

At Kodework, any design’s true purpose is to improve interaction. We apply this to an e-commerce website purchase, the download button on a file-sharing app or even a transaction on banking portals.  We love these otherwise meaningless looking interactions, which