Ahh colours. Our early differentiator. The one thing that helps us choose, relate, communicate, act-upon, emote-to, judge, and reward. Colours influence purchase decisions. Most brands associate themselves with multiple colours. At Kodework, our web design team brainstorms colours to determine
“In the end, design is all about empathy. It leads to creativity, inspiration and breakthrough solutions to problems” – Leon Segal Empathy in design thinking. Three pretty heavy words there. We are not writing a blog post on psychoanalysis
While servicing clients for Kodework, I often meet friends from the web design industry who opine that design personas are a vanity parameter. Some say that a robust product is one that must satisfy every user. I feel design personas
At Kodework, any design’s true purpose is to improve interaction. We apply this to an e-commerce website purchase, the download button on a file-sharing app or even a transaction on banking portals. We love these otherwise meaningless looking interactions, which
Ahh colours. Our early differentiator. The one thing that helps us choose, relate, communicate, act-upon, emote-to, judge, and reward. Colours influence purchase decisions. Most brands associate themselves with multiple colours. At Kodework, our web design team brainstorms colours to determine
“In the end, design is all about empathy. It leads to creativity, inspiration and breakthrough solutions to problems” – Leon Segal Empathy in design thinking. Three pretty heavy words there. We are not writing a blog post on psychoanalysis
While servicing clients for Kodework, I often meet friends from the web design industry who opine that design personas are a vanity parameter. Some say that a robust product is one that must satisfy every user. I feel design personas
At Kodework, any design’s true purpose is to improve interaction. We apply this to an e-commerce website purchase, the download button on a file-sharing app or even a transaction on banking portals. We love these otherwise meaningless looking interactions, which
